OUR PROCESS
8 Phases of Web Design Process
1. Project Definition
If you are fond of doing a DIY on your web design and still not getting the results you need fast, maybe it’s time to delegate and let the EXPERTS take over. The first step is to communicate with you to find out your brand positioning issues, get clear on your goals, and supercharge your brand presence and engagement with the right web design and digital marketing strategy in place. This step can help in defining the boundaries of a web design project.
2. Project Scope
Mind-mapping is mission-critical to any project. Defining the scope of the project is a pivotal step. One of the most common frustrations with Web projects is scope creep. By creating a well-defined project scope plan that outlines specific activities and deliverables, along with specific timelines, we will be able to set expectations for your business needs right from the start.
3. Wireframes and Site Architecture
Site architecture includes the sitemap and wireframes of pages. Creating the sitemap ensures that we’ve considered all the key pages for your website, showing key pages’ relationship to each other, and defining how the overall site navigation should be structured.
4. Visual Design
Form and function are important to any website. Imagery or aesthetics is certainly one crucial element you can’t afford to miss. Once the blueprint for the site has been defined through the creation of the sitemap and wireframes, the next step is to create a visual style. The overall visual style will most likely be determined by the visual brand of the organization the goal is to connect the Web with all other forms of the organization’s communications.
5. Site Development
With initial mockup designs approved, it’s time to flesh out the design of the web pages, develop new content and refine old content, create videos, slideshows, podcasts, and other media that will appear on the site as well as start to slice the design using HTML/CSS.
6. QA & Testing
Before the website is launched, it will be placed on a production server viewable only to an internal audience. Testing of the site is critical as there will inevitably be issues that need to be addressed before the site goes live. At this stage, your new website site will need to be reviewed on multiple browsers (Chrome, Firefox, and Safari) and multiple screens (laptops, tablets, and mobile) to see if and where breaks occur.
7. Launch
Your site goes live! Your fully-tested website which has been reviewed and approved by project stakeholders is now ready to launch. But once the site is launched, the project isn’t over just yet— you should be prepared to continuously address feedback from users adapting to the new site.
8. Site Maintenance
Websites are living, breathing entities and need constant care and maintenance. Updating content, making changes to the backend and fixing broken links are all in a day’s work. Site maintenance includes website security, site monitoring, updating all the tools/plugins, to the latest versions and taking regular backups.